Project Overview
Trade is mainly intended for travelers and mochillers.
Trade goals are:Redundant equipment retention over time.Purchasing cheap equipment.Financial savings.
Trade targets travelers preparing for a long-time dynamic trip, in which their need may change (e.g. tripping in both warm and cold areas).
Since the main target is a long-term trip, highest probabilities are that the traveler aims on saving money as much as he can, so the app allows trading and purchasing cheap and used equipment.
Also, it’s likely that a traveler may find himself in a situation where he needs some equipment which is unreachable due to far location and/or lack of supply. For that, Trade allows advanced searching and sorting based on GPS.
Target Audience:
Trade aims for long trip travelers who need equipment without pouring their money down the drain.
Name: Moran Dahan
Age: 22
Place: Peru, Brazil and Argentina
Needs: Finished hiking in Peru in a high and cold place. The coat and boots are no longer used and want to sell them
Name: Sivan Rozen
Age: 21
Place: Brazil Chile Argentina
Needs: Looking to buy a warm sleeping bag and coat for colder weather
Application Flow
Trade’s flow contains 5 main buttons located at the bottom of the screen and used for app navigation.
In addition, the app contains upper menu with search, sorting options and in-app chat.
User journey wireframe
UX wireframe
Design branding
Final UI
